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SOCIAL unveils new cloud kitchen brand ‘Aflatoon,’ elevating North Indian cuisine with creative flair

Aflatoon

Impresario Entertainment & Hospitality Pvt. Ltd. proudly unveils its newest cloud kitchen venture, Aflatoon, just in time for the festive season. True to its whimsical name, Aflatoon guarantees a luxurious culinary journey within the confines of your home, presenting delectable North Indian cuisine with a creative twist.

Inspired by the love and essence of North India, the Aflatoon experience is a carefully curated blend where familiarity intertwines with surprise, and traditional classics are reimagined into creations that both astonish and delight the senses. Unlike ordinary dishes, the Aflatoon experience is truly extraordinary—an explosion of flavors and a quirky adventure that propels you on a thrilling journey through the marvels of culinary delights.

Aflatoon’s culinary offerings elevate the palate to a realm of luxury, all while encapsulating the joy of shared meals within the cozy confines of home. Distinctive delights such as the Kale and Palak Patta Chaat feature a medley of Kale and Palak Fritters, Quinoa, Orange, Pomegranate, and Dal Moth, accompanied by Mint Chutney, Saunth, and Yoghurt. The menu also boasts variations of Paneer Makhanwala and Butter Chicken—available in three enticing avatars: Creamy AF, Spicy, and Truffled. Aflatoon by SOCIAL guarantees a delightful experience, catering to even the most discerning taste buds.

The menu further features distinctive offerings such as Balsamic Beetroot & Papdi Chaat, Angoori Golgappe, Lemongrass Pesto Prawns, 6-chilli Kadai Paneer, and Aflatoon Wok Chicken—consisting of chicken tossed with rainbow peppers, served with Chilli-Mint Chutney, Laccha Onion, and Green Chilli. These are complemented by a selection of truly innovative North Indian delicacies, providing a twist to traditional flavors.

Divya Aggarwal, chief growth officer, Impresario Entertainment & Hospitality Pvt. Ltd., shares, “Creating Aflatoon was a journey of passion and innovation. We wanted to seize the soul of North Indian flavours while surprising diners with unpredictable twists. We’re thrilled to bring this experience with foodies across the nation and we are sure that people will love this.”

The goal is to seamlessly integrate Aflatoon into the essence of every group gathering, where enjoyment and food converge, reshaping the way foodie Indians perceive and savor North Indian cuisine.

“Through Aflatoon, we aim to capture the true essence of North Indian flavours sprinkled with a twist of surprise. Backed by over two decades of collective experience, Aflatoon is our effort towards creating a memorable meal, where every morsel is an ode to North Indian flavours coupled with luxurious experience, all within the comfort of our patrons’ homes,” said Shamsul Wahid, group executive chef at Impresario Entertainment & Hospitality Pvt. Ltd. and the culinary mastermind behind Aflatoon.

Aflatoon is currently accessible for home delivery exclusively via Zomato, catering exclusively to the Delhi-NCR region and progressively expanding its availability to other regions throughout India.

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