Salad Days, a renowned health food brand, has opened its first cloud kitchen in the Chandivali district of Mumbai, situated within Andheri East.
Subsequently, the brand plans to set up more kitchens throughout Mumbai, focusing on high-potential areas like Andheri West, Lower Parel, and Khar.
Varun Madan, Founder & CEO, Salad Days, said, “The launch of our first cloud kitchen in Mumbai is a big milestone for Salad Days and sets the right tone for our growth plans for 2024. Mumbai, with its diverse and discerning audience, presents a thrilling opportunity for us to bring our various offerings to its residents and align with their food habits.”
With plans to launch four cloud kitchens in the first phase of Mumbai expansion, the goal is to acquire half a million customers in the city over the next two years.
This move aligns with the brand’s broader growth strategy, aiming to establish its footprint in three key regions: Delhi-NCR, Bangalore, and Mumbai.
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Since its inception in 2014, Salad Days has led the charge in revolutionizing India’s culinary scene, advocating for a healthier lifestyle with its flavorful and nutritious meals. The brand’s mission is to integrate salads and other wholesome options into the regular dining routines of Indian households. Demonstrating a dedication to quality and sustainability, Salad Days operates a network of 15 strategically positioned cloud kitchens across the Delhi-NCR and Bangalore areas. Furthermore, the brand manages two central kitchens and an organic farm in Vasant Kunj (Delhi), cultivating an array of fresh produce for its menu offerings.
Salad Days offers an expansive and health-conscious menu, showcasing salads, grain bowls, baguette sandwiches, pita pockets, overnight oatmeal bowls, soups, cold-pressed juices, smoothies, and desserts. Catering to a variety of dietary preferences, including Keto-friendly, vegan, detoxifying, gluten-free, and lactose-free options, the brand currently distributes its offerings through direct home channels and India’s prominent food delivery platforms, Swiggy and Zomato.
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